# Nukebook

> Measured market and site intelligence for founders and brands: search demand, AI-answer doors, public ad archives and site audits. Every figure carries a source and a pull date, or is labeled as an assumption.

## Core

- [What a read contains](https://nukebook.io/): the product, in eight measured parts
- [Field notes](https://nukebook.io/blog): every post carries 5+ sourced, dated figures by build rule

## Definitions with primary measurements

- [What is Generative Engine Optimization](https://nukebook.io/blog/what-is-geo)
- [AEO vs SEO vs GEO](https://nukebook.io/blog/aeo-vs-seo-vs-geo)
- [What is AI visibility](https://nukebook.io/blog/what-is-ai-visibility)
- [The GEO audit](https://nukebook.io/blog/geo-audit)
- [The AI visibility audit](https://nukebook.io/blog/ai-visibility-audit)
- [llms.txt, explained honestly](https://nukebook.io/blog/llms-txt)

## Measured benchmarks

- [The state of AI answers in CPG snacks](https://nukebook.io/blog/state-of-ai-answers-cpg)
- [Is SEO dead? Measured.](https://nukebook.io/blog/is-seo-dead)