Nukebook
Market & Site Intelligence
for consumer brands
For founders tired of guessing

Your competitors are not smarter. They are better informed.

Somebody in your market already knows what buyers search, what a click should cost, and which AI answers to win. Twenty minutes on a call, and it can be you.

Book a call

Twenty minutes, free, and you keep whatever you learn. Come with your hardest question about your market; we answer it on the call.

Sound familiar?

Buying clicks that can never pay back?

We compute your break-even per click and name the exact terms that clear it.

Publishing content nobody reads?

Every planned piece is traced to a measured gap it fills. No content for content's sake.

AI answers cite your competitors. Not you.

We classify every question your buyers ask: open, winnable, or closed. Then draft the passage that wins it.

No idea what your site quietly loses?

Your store, audited as served. Most fixes take under an hour. Each one is named.

3markets measured this month
140buyer questions read, every AI answer twice
12measured pieces published, every figure sourced and dated
200Google SERPs read to build them

One report. Eight parts. Every number measured.

These are the actual tabs of the report you get, interactive, behind your own access code.

Overviewthe verdict in one screen
The marketwhat your buyers actually search
Economicswhat a click is worth to you
AI answersthe questions you can win
Territoriesdemand you have not claimed
Advertisingevery ad your rivals run
Your sitewhat the store catches, and drops
The planwho does what, in order

See it, not a promise of it

The report card, exactly as it ships. One letter per section, fixed rubric, so you know where you stand at a glance.

DemandB
31,000 searches a month for the product and its category
People already look for what this brand sells.
OrganicC+
page one for 3 of 9 product searches
Visible, with room the plan can claim.
PaidD
2 of 11 priced terms clear break-even
Most clicks cost more than an order earns.
AI answersB-
9 category questions winnable, 3 closed
Doors are open; the closed ones are named.
BrandC
brand searched 1,900 times a month
Known, not yet the name for the category.
SiteB
the buying path converts; trust assets missing
Eight fixes take under an hour each.

Illustrative grades; your report grades your market. A low letter marks your highest-leverage work, not a verdict on your product.

The math your ad budget answers to. Try it.

break-even CPC = order value × margin × share of clicks that buy

break-even cost per clickinferred

At 100% margin this is revenue break-even, not profit. In your report, your real margin tightens it, and your buyable-term list updates live.

You do not need another subscription

Tools rent you instruments. A read hands you the assembled picture.

Time to the full picture

0100%day one6 monthstool stack: still assemblingone read: complete, day one

True by construction: the read ships assembled. A subscription ships dashboards, and the assembly stays your job.

The old way, and this way

The subscription way
The Nukebook way
Rent a dashboard by the month and interpret it yourself.
One synthesized read, walked through with you, live, on a call.
Track the keywords you already knew you had.
The reframe engine: detects when your category is a low-volume trap and measures where the demand actually lives.
AI-answer tracking bolted on as an afterthought feature.
AI answers measured first-class from day one: every question classified open, partial, or closed, with the evidence shown.
Numbers with no provenance attached.
Every figure measured from the public record, or labeled as an assumption. Nothing silently mixed.
Software that does not care what you decide.
Built and used by someone doing real venture due diligence, where being wrong costs the fund.

And the numbers inside are revenue math

Your break-even cost per click, computed from your order value and margin. Your profitable paid inventory: the dollars per month of clicks that clear it. The exact terms that qualify, priced. Real math on your numbers, on the call. What you will not get is a growth projection: revenue depends on execution, and we do not pretend otherwise.

Built where being wrong costs millions

This engine is used in real venture capital due diligence.

Its builder works in early-stage venture investing and has run this exact engine to evaluate a real investment opportunity. Not a case study, an actual diligence decision. The same read an investor uses to judge a market is the read you get on yours.

To be precise: Nukebook is independently built, not venture-funded. The claim is use, and it is real.

We will also tell you what we cannot see

Measured from the public record: search demand, page-one owners, AI answers and their citations, every competitor ad's age, copy and landing page, and your site as served. measured

Not visible to anyone outside: competitor spend, cost per click, impressions, conversions. We never estimate them and never ask to connect your accounts. Anyone claiming to read a rival's spend from the outside is guessing. notmeasured

Most tools will not put that second paragraph in writing. We just did.

The offer

One read. One flat price. Once.

We talk price on the call, plainly and first if you want. No tiers, no retainers, no surprises.

  • The full interactive report, all eight parts, behind your own access code. Yours to keep.
  • A live walkthrough call: we turn the read into owner-by-owner assignments together.

The founding-customer trade

No logo wall. No testimonials yet. You get the builder on the phone instead.

You would be one of our first customers, and we will not pretend otherwise. The engine is real: it has run end to end on a national DTC food brand and inside real investment diligence. What we owe our first customers is everything, and that is exactly how you will be treated.

Twenty minutes. Your market, not a pitch.

Book a call

Or start with the proof: the field notes carry real measured figures on every page. When you want yours, book.